Small businesses and creators use Facebook to advertise products and reach a wider audience. As one of the earliest social media channels, Facebook is a fantastic place to earn money. You can also enjoy greater exposure and valuable partnerships by monetizing your Facebook page. You can achieve larger business goals to see a return on your marketing activities.
Earning money from Facebook videos is a simple and easy way to create passive income. So, this article will give you details about the steps for Facebook video monetization. You will understand the process and can make money on Facebook videos.
Facebook Monetization Editor Wondershare Filmora has an arsenal of features that you can use to create captivating content for Facebook monetization.
Part 1. What qualifications do you need to monetize your Facebook page?
Rules and Requirements for Facebook Video Monetization
If you want to monetize your Facebook page, you need to check your eligibility for various programs. Decide on your business goal and determine your Facebook monetization strategy.
It is easy to verify eligibility with Facebook. Click on the Monetization tab in the Creator Studio. Click Apply if you already have a Facebook page. You can check your eligibility for monetization using the Monetization Eligibility Checker. The colors show whether you’re eligible, or there are any issues, and whether you’re not.
Facebook’s Monetization Eligibility Standards include at their most basic level, the following:
A professional (business) Facebook profile or page that’s been active for at least 30 days is preferred.
Become a paid live event participant by getting 10,000 followers or more.
Follow community standards, monetization policies, and other terms of service (TOS).
Earn money with Facebook and follow Apple and Google in-app buy policies.
You should stay updated about Facebook monetization rules and requirements. It’s possible that these requirements can change with time.
For monetization approval, Facebook pages have to be optimized to meet qualifications. To do this, you can;
You can attract more followers by posting original, engaging content on a regular basis.
Make sure you follow Facebook’s content policies and community standards.
Build an active community by responding promptly to comments and messages.
Captivate your audience with captivating images and thumbnails.
Boost visibility and engagement by partnering with similar creators and brands.
Maintain quality and consistency to build a loyal audience.
Part 2. The potential of Facebook as an Income Source
Facebook reports that content creators make between $1,000 and $10,000 per month. Facebook Reels, Live, and fan subscriptions are some avenues. You can make a monthly income from Facebook by generating long-form video content and even paid online events. It’s possible to earn thousands if you produce content regularly.
There are lots of fun virtual gifts your viewers can attach to the virtual stars they send you. Each star you receive from Facebook is worth $0.01.
Pay-per-view structure and Facebook payment structure
Ad impressions, video views, and engagement are all factors that determine Facebook’s payment structure. Here’s a rough calculation of how much Facebook pays per 1,000 views:
Your earnings = (Ad CPM x ad views)/1,000
Ad CPM means ‘cost per thousand.’ This is your Facebook ad cost per 1,000 impressions, based on the content you create, the audience, etc. If you had 10,000 views and the CPM was $4, you would net $40. By building up a bank of these types of videos, people can earn money on Facebook.
Facebook followers and views required to earn money
According to Meta, you need 10,000 followers to monetize your Facebook page. Your videos will then be able to run Facebook ads. Getting a large number of followers isn’t as challenging as technical requirements like eligibility.
Sharing your page with your friends is one way. To get your posts shared, curate content that you and your target audience will enjoy. The key to maintaining a following is regular engagement with your posts once you’ve built one. Every industry requires frequent engagement to grow a following.
Part 3. Proven Ways to Earn Money from Facebook Videos
The Best Ways to Monetize a Facebook Page
Your Facebook monetization strategy should include videos since they drive more traffic than images. You should use videos on your Facebook page to make money.
Access to exclusive content through fan subscriptions
Facebook Ads
Collabo Manager for brand
Sell your product or services
Stream live and monetize
Make use of affiliate marketing
1. Access to exclusive content through fan subscriptions
Fan subscriptions with gated content are great ways to monetize Facebook pages. At least 10,000 followers or 250+ returning viewers are required to monetize your Facebook page through subscriptions:
Engagements on 50,000 posts
Watching time of 180,000 minutes
Your subscription groups should have promotional videos and thank you videos. Your target audience should know what the perks are and be grateful for their support.
Title: The Art of Earning Money with Your Facebook Page